Our customers are our key collaborators.
Many of the features in AdPro were suggested by our customers, starting with the ideas from the Daily Pennsylvanian for the first version of AdPro, to the addition of a web-based payment portal, an eMedia inventory report and AdPro Go. We test ideas by talking with users, and thinking hard about what software innovations make newly possible.
We know AdPro inside and out – but it's the people who do the actual work and the people who manage a publication who understand the "zen" of how AdPro should be set up and used in their office in their community.
The integration of AdPro expertise and local business expertise, the exchange of ideas, and the collaborative work of two teams results in a successful installation and a successful relationship. Over the long term, it also leads to a successful business enterprise providing news to the world. And that is our goal.